The #GlobeAmplified Racing Experience

On March 23, 2012, Globe Telecom launched their $700 million system transformation in Davao City. This translates to better mobile services along with a better customer service experience. The entire system transformation is is anchored on the tagline "A Bigger Globe for a Bigger YOU!" And the first roll-out for this new system is in... DAVAO CITY! In order to test the system, 21 bloggers and members of local and national media organizations were chosen to participate in a race around Davao City. Together with the Department of Tourism and AirPhil Express, Globe Telecom showcased their amplified services in a unique adventure around Davao City. I was chosen and grouped together with Alex Villafania of loqal.ph and Giovanni Flaviano of the People's Forum. We were Team GCash Remit Purple and I was the team's designated navigator. As navigator, I had to perform tasks and challenges separate from my team. Upon completion of my task, I'd inform my teammates where their next task is. Armed with an iPhone 4S and the Globe network, I raced around Davao City along with other navigators. I had to run through Aldevinco Shopping Center to find a labeled scarf, take pictures at San Pedro Cathedral,…